Escape
People need an escape.
I mean look around you. No, wait !! Think about you. You work around the clock, day, week, and deadlines for 5/6 straight days.
And when it’s Friday evening, you almost lose the motivation to work because the coming 2 days are holidays and you can be yourself.
Now this “You can be yourself” is the escape people need.
Why do clubs are full-packed with people? Going to have fun is an external explanation, but internally people (especially youth) want a place where they can be carefree.
Why do people are so much engrossed with social media, and now Metaverse? Because it’s an escape. It’s a place where you can say anything, delete anything you said, edit anything you said and most importantly, “You can be yourself”
And this escape is what provides a big gap. A big gap that can be exploited to make something, create something that bridges this gap, and monetize it